Freelance Hairstylist & Author.


Keen to make each hairstyle better than the last, Joël has a wealth of knowledge and has been styling hair for over 10 years. After training at Aveda in High Holborn and cult salon Cuts in London’s Soho, Joël made the move to freelance in 2014, assisting high profile names including Johnnie Sapong and Rita Ora’s personal hairstylist Chris Appleton.

Cut forward to the present day, here’s just a snip of what Joël’s been up to…



  • Pennard’s Orchard
  • Selfridges
  • Josh Wood Colour
  • Wilderness
  • Hairdressers Journal


  • Topman Mag
  • Emerald st
  • Cosmo
  • Timeout
  • Evening standard
  • Hello
  • Vogue
  • i-D
  • Twists, Braids and Ponytails


  • Self hosted
  • Umberto Gianini
  • Melanie Giles

selected clients

  • adidas
  • Ultimo at House of Frasier
  • Arena HOMME+
  • The Apartment
  • Topshop x Vogue
  • House of Holland
  • Liberty London X Nike
  • Quiz clothing
  • Nike
  • Urban Outfitters
  • Topman

Book an appointment


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